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Post by account_disabled on Jan 27, 2024 8:14:25 GMT
EDM marketing (Electronic Direct Mail marketing) is a digital marketing strategy used to promote products or services quickly and effectively by targeting potential customers. Unlike regular mailings, EDM marketing involves the use of various communication channels: email itself, social networks, print media, etc. The great news is that because of its flexibility, EDM marketing can be used by any business, from e-commerce to B2B or B2C.
What is EDM marketing used for: attracting Buy Bulk SMS Service more potential clients; building and strengthening relationships with clients; increasing sales. As we know, personalization is the key to the customer's heart. So,76%consumers are eager to receive more personalized emails that will help them build a relationship with the brand. Because EDM marketing involves sending personalized messages, it can be an extremely effective way to build relationships with customers.
This is all great, but what is the difference between EDM marketing and regular email marketing? As mentioned above, EDM marketing is essentially email marketing that works outside of email and uses various channels. Both concepts have the same goal of adding value to a company by building and strengthening relationships with customers. EDM marketing - what is it? Photo: Yieldify Case in point: with email marketing, everything starts and ends with the email you send to the client.
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